As part of our services, we provide marketing. This is essential to promote your website, and thus your business. Without it, your site would be pointless as noone would go on it. Here are some steps we act upon in order to get you high in search engines and the like:

  1. Search Engine Optimisation.
    This is essential to attract people to your site. Search engines are the biggest traffic generator for a site. When a person wants to find a service or website, they will immediately go to a search engine, such as Google, MSN, Yahoo!, Ask.com, Hotbot and so on. It is crucial that your website is number one in as many search engines as possible: 80% of traffic from search engines will be in the top ten. This picture shows the eye’s view in infared:
    Eye Track
    To promote your site on the search engines we use a number of ways:
    -> Keyword optimisation on your site
    -> Site map submission to Google and other search engines
    -> Creating a number of links on other sites i.e. directories
    -> Having excellent, search engine friendly content, that will enable the search engines to raise you up.
    -> Plus a few sneaky tricks of the trade
  2. Content Management
    This is very important to ensure that the site is good to the eye and aesthetically pleasing. A site has to be easy to access, quick loading and with excellent close-at-hand navigation. Flash animation often detracts the eye away from the content of the site, and will prevent a person from buying a product. A lot of people do not have flash, and therefore it is best not to incorporate it in your site. On average, if a page has not loaded in seven seconds, the viewer will leave the site. We prevent these problems, and make sure that the content is clear and nicely laid out for a person to see.
  3. Advertisement
    We can advertise your site on other websites and in local catalogues etc. This will also bring more traffic to your site. However, we charge for this service.
  4. Promotion internally
    It is very important that your website is promoted throughout your business. This includes:
    >>Business cards
    >>Letter heads
    >>Brochures
    >>Company vehicles
    >>Shop or warehouse signs
    >>Flyers
    >>Advertisements


So, as you can see marketing a site is just as important as creating it. We aim to make a site as ideal for search engine optimisiation as possible. However, if any other services are required, i.e. advertising your site, we charge for this.